Daniel Forni




Marino, an interior design firm, were looking for a new logo and identity concept that translated their love for fresh, light and clean interior design and home improvement. The concept had to be fully translatable across multiple platforms, from marketing material to artwork for vehicles and office necessities.

They requested an icon and typographic logo, which they could use as a whole logo, or as separate units throughout their branding, as well as needing the main signature 'M' to remain within the logo design. By incorporating the typography into a metaphorical floor plan design, the logo remained simplistic and light, and teamed with a signature green, quite striking and memorable.

Produced for Marino, whilst at Reflect Digital, September 2013.