Daniel Forni
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black friday / digital campaign art direction

 

black friday 2016

digital art direction

Branding ideation of notonthehighstreet.com's Black Friday 2016 digital presence

Produced in November 2016.

Aim: To create a cross-channel graphics-based campaign for Black Friday 2016 that fitted the tone of notonthehighstreet.com’s craft and homemade aesthetic. 

Concept: Winter / Craft / Lively

Deliverables: Digital brand package / Email Design / Site banners / PPC Banners / Social Assets

 
 
 

emails

 

 
 

banners

homepage / department / ppc

 

 
 

social

facebook skin & post / twitter skin & post / instagram stories