Daniel Forni
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serenia caviar / brand & packaging design

 
 

serenia caviar

brand & packaging design

creative exercise

date
June 2016
 

aim
To create a new identity and packaging design for premium Finnish caviar brand, Serenia.

concept
A luxurious and elegant logo inspired by the product’s shape, as well as elements from the physical shape of the sturgeon fish, with packaging also using this minimalistic approach, coated in vibrant blue, paying homage to the Finnish flag.

deliverables
• Brand design
• Product packaging