NOTHS:
make awards 2016

event branding & direction

employer: notonthehighstreet.com / date: August 2016

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brief:

To create an aspirational, premium, and celebratory environment for notonthehighstreet.com’s Partner Community awards ceremony, Make Awards.

concept:

notonthehighstreet.com’s community embody creative perseverance. They are ambassador’s of the creative process, entrepreneurs who appreciate that each stage is just as valuable as the next, from the first pencil mark, to the polished product. This message inspired the mixed media visuals that became the core branding of the event, a celebration and appreciation of process.

deliverables:

Branded campaign identity
Event space design and direction
Printed guide and handouts
Social assets
Desktop and mobile landing pages
Email design
Digital presentation design
Art directed photoshoot

a celebration of process

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from beginning to end

The logo derived from the maker process itself. From the initial concept jotted down on pen and paper, to the gold star final product. A celebration of all that goes into making a top tier notonthehighstreet.com hero product.

 
 

a custom-made ceremony

Working with a designated notonthehighstreet.com partner, multiple bespoke awards were made to bring the celebration of craft to the forefront of the ceremony.

specs of gold

Names badges, event wristbands, and presentation designs brought the night together under one branded roof.

 

a welcome journey fit for winners

Attendees were sent a series of emails that ranged from starting-gate nominee and voting emails, to celebratory post-event winner emails and an event round-up.

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go vote

A bespoke landing page allowed visitors to gain more information about the event itself, and nominate their chosen winners.

photoshoot prize

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gold-star styling

Award winners were given a bespoke photoshoot for their products, which utilised core design and textural elements from the award ceremony branding, as well as contemporary home and lifestyle aesthetics.