LENOVO / U.K. HIGH TIER EVENTS:
CREATING TRANSFORMATIVE EVENTS for a global tech leader
CONCEPT / ART DIRECTION / DESIGN / EVENT PRODUCTION
Whilst working at Brand & Deliver I was lead art director and designer over the majority of Lenovo’s events and exhibitions. There were no shell-schemes. Lenovo events are a campaign in and of themselves. I created narratives that ran through everything from artwork to stand layout, whilst always ensuring logistics and finances were feasible for the concept.