LG / OLED 2019 CAMPAIGN:

Immersing customers in the wonder of LG TV

CONCEPT / ART DIRECTION / CROSS-PLATFORM DESIGN / PRODUCTION MANAGEMENT

LG needed creative to advertise their new OLED model line. Creative that could showcase their USP’s, both in terms of product technology and brand experience. I concepted, directed, and designed a campaign that would tell the story of LG’s ability to magically transform and transport viewers into any world they wish to explore.